Case Sudy
Case Sudy
Case Sudy
Video Marketing for
Video Marketing
Video Marketing for
Analytikal DNA
for Analytikal DNA
Analytikal DNA
Project Overview
Project Overview
We developed a complete video marketing and digital branding strategy for Analytikal DNA, shaping their online positioning, audience education, and visual identity to drive clarity, trust, and engagement.
We developed a complete video marketing and digital branding strategy for Analytikal DNA, shaping their online positioning, audience education, and visual identity to drive clarity, trust, and engagement.
About the client
About the client
Analytikal DNA distributes advanced diagnostic testing solutions in the UAE, partnering with 30+ global labs to provide at-home and clinical test services.
Analytikal DNA distributes advanced diagnostic testing solutions in the UAE, partnering with 30+ global labs to provide at-home and clinical test services.
The Problem
The Problem
The brand lacked a clear digital identity and educational content to communicate complex testing solutions to patients and healthcare audiences.
The brand lacked a clear digital identity and educational content to communicate complex testing solutions to patients and healthcare audiences.
Key Project
Key Project
Objectives
Objectives
Strengthen digital identity, clearly communicate testing solutions, and build trust and engagement through strategic video content and platform-specific messaging.
Strengthen digital identity, clearly communicate testing solutions, and build trust and engagement through strategic video content and platform-specific messaging.
Establish a professional healthcare identity
Establish a professional healthcare identity
Establish a professional healthcare identity
Educate audience through clear video content
Educate audience through clear video content
Educate audience through clear video content
Improve engagement across digital platforms
Improve engagement across digital platforms
Improve engagement across digital platforms
Support trust-building and lead inquiries
Support trust-building and lead inquiries
Support trust-building and lead inquiries
Services Involved
Personal Branding
Video Marketing
Content Creation
Services Involved
Personal Branding
Video Marketing
Content Creation
Services Involved
Personal Branding
Video Marketing
Content Creation
Market Research
Overview
Market Research
Overview
Market Analysis
Target Audience
Competitive Gap
Positioning
Market Analysis
Market Analysis
Diagnostic and functional wellness testing sector in the UAE, focused on accessible and patient-friendly health insights.
Market Size & Growth Trend
Growing demand for preventative health insights and home-based testing driven by lifestyle awareness and convenience.
Key Cultural or Behavioral Shifts
Patients prefer accessible, privacy-friendly, at-home testing solutions rather than traditional clinic-dependent testing.
Market Analysis
Target Audience
Competitive Gap
Positioning
Market Analysis
Market Analysis
Diagnostic and functional wellness testing sector in the UAE, focused on accessible and patient-friendly health insights.
Market Size & Growth Trend
Growing demand for preventative health insights and home-based testing driven by lifestyle awareness and convenience.
Key Cultural or Behavioral Shifts
Patients prefer accessible, privacy-friendly, at-home testing solutions rather than traditional clinic-dependent testing.
Market Analysis
Target Audience
Competitive Gap
Positioning
Market Analysis
Market Analysis
Diagnostic and functional wellness testing sector in the UAE, focused on accessible and patient-friendly health insights.
Market Size & Growth Trend
Growing demand for preventative health insights and home-based testing driven by lifestyle awareness and convenience.
Key Cultural or Behavioral Shifts
Patients prefer accessible, privacy-friendly, at-home testing solutions rather than traditional clinic-dependent testing.
Project Creative
Project Creative
Deliverables Overview
Deliverables
Script & Story Development
Script & Story Development
We crafted clear, engaging scripts by defining brand tone, mapping narrative flow, extracting key insights & preparing prompter-ready content for confident on-camera delivery.
We crafted clear, engaging scripts by defining brand tone, mapping narrative flow, extracting key insights & preparing prompter-ready content for confident on-camera delivery.
Defined Brand Voice & Tone
Defined Brand Voice & Tone
Defined Brand Voice & Tone
Structured Storytelling Framework
Structured Storytelling Framework
Structured Storytelling Framework
Clear, Concise Script Writing
Clear, Concise Script Writing
Clear, Concise Script Writing
Prompter-Ready Content Preparation
Prompter-Ready Content Preparation
Prompter-Ready Content Preparation
Video Production Setup
Video Production Setup
Video Production Setup
We planned and executed the full video production workflow, including shoot planning, location coordination, scene direction, studio setup, and professional on-site recording for consistent brand messaging.
We planned and executed the full video production workflow, including shoot planning, location coordination, scene direction, studio setup, and professional on-site recording for consistent brand messaging.
End-to-End Shoot Planning
End-to-End Shoot Planning
End-to-End Shoot Planning
Location or Studio Coordination
Location or Studio Coordination
Location or Studio Coordination
Scene & Script Direction
Scene & Script Direction
Scene & Script Direction
On-Site Camera Setup & Recording
On-Site Camera Setup & Recording
On-Site Camera Setup & Recording
Post-Production & Editing
Post-Production & Editing
We edited long-form and short-form videos, refining pacing, visuals, audio, and branding elements to create polished, platform-ready content for multiple formats.
We edited long-form and short-form videos, refining pacing, visuals, audio, and branding elements to create polished, platform-ready content for multiple formats.
Long & Short Form Editing
Long & Short Form Editing
Long & Short Form Editing
Clean Visual & Audio Refinement
Clean Visual & Audio Refinement
Clean Visual & Audio Refinement
Brand-Aligned Motion Graphics
Brand-Aligned Motion Graphics
Brand-Aligned Motion Graphics
Platform-Specific Output Formats
Platform-Specific Output Formats
Platform-Specific Output Formats
Video Distribution & Social Media Management
Video Distribution & Social Media Management
Strategically distributed videos across multiple platforms with consistent scheduling, engagement optimisation, and data-driven planning to maximise visibility, audience reach, and brand engagement.
Strategically distributed videos across multiple platforms with consistent scheduling, engagement optimisation, and data-driven planning to maximise visibility, audience reach, and brand engagement.
Multi-channel video publishing
Multi-channel video publishing
Multi-channel video publishing
Strategic content calendar planning
Strategic content calendar planning
Strategic content calendar planning
Engagement and reach optimization
Engagement and reach optimization
Engagement and reach optimization
Consistent brand storytelling across platforms
Consistent brand storytelling across platforms
Consistent brand storytelling across platforms
Short Form Videos
Short Form Videos
Long Form Videos
Long Form Videos
Questions
Frequently
Asked Questions
1. How soon will we see results?
2. What makes your approach different?
3. Do you work with our industry?
4. What if we’re just starting out?
5. How flexible are your contracts?
Questions
Frequently Asked Questions
1. How soon will we see results?
2. What makes your approach different?
3. Do you work with our industry?
4. What if we’re just starting out?
5. How flexible are your contracts?
Questions
Frequently Asked Questions
1. How soon will we see results?
2. What makes your approach different?
3. Do you work with our industry?
4. What if we’re just starting out?
5. How flexible are your contracts?
Contact Us
Ready to Transform Your Digital Presence?
Fill out the form and we’ll reach out shortly to answer your questions or start the conversation.
Your partner for making your digital presence memorable and strategic.
Utility Pages
Contact Us
(91) 73030 93979
MR1, Global Business Park, Sector 26, Gurugram-122002
aryan@galaxio.marketing
© Copyright
2025
| All Rights Reserved by Galaxio Marketing
Contact Us
Ready to Transform Your Digital Presence?
Fill out the form and we’ll reach out shortly to answer your questions or start the conversation.
Utility Pages
Contact Us
(91) 73030 93979
MR1, Global Business Park, Sector 26, Gurugram-122002
aryan@galaxio.marketing
© Copyright
2025
All Rights Reserved by Galaxio Marketing
Contact Us
Ready to Transform Your Digital Presence?
Fill out the form and we’ll reach out shortly to answer your questions or start the conversation.
Utility Pages
Contact Us
(91) 73030 93979
MR1, Global Business Park, Sector 26, Gurugram-122002
aryan@galaxio.marketing
© Copyright
2025
| All Rights Reserved by Galaxio Marketing